Quit any habit.
Calmly.
Vaping, drinking, sugar, scrolling and more — all in one calm app, with Mira, an AI coach that beats cravings the moment they hit.
Scroll — watch them become one ↓
It was never about willpower
Only ~3–5% of willpower-only quit attempts last. The ones that do have a plan ready for the exact moment a craving hits.
Keel isn't a tracker you check. It's the calm voice that steps in when the urge does — and the proof, every day, that you're winning.
To be straight with you: Keel has not been clinically trialled and does not claim to change your odds of quitting. It gives you tools; the work is yours.
Unaided cessation success ≈ 3–5%: Hughes et al., Addiction (2004)
How Keel works
Three steps. One calm system that meets the algorithm of addiction where it actually lives — the moment.
Mira learns your why
A calm 2-minute conversation — your triggers, your reasons, your goal. No forms, no judgment. Mira builds a plan made for you.
She's there in the moment
When a craving hits, open Keel. Breathing, a 30-second urge tool, your own recorded reason played back. The urge passes — you don't.
You watch yourself heal
A science-based recovery timeline sourced from the CDC & NHS — watch your body and brain recover, hour by hour.
Everything you need to quit — and nothing that exploits you.
Mira, your AI coach
A real coach in your pocket that responds to your day — never a recycled quote, never pretending to be human.
Craving SOS
Breathing, the clinical 5-4-3-2-1 technique and quick urge games to ride out the spike — free, always.
Beat-the-urge games
Six mini-games engineered for the craving moment — tap, breathe, ground, and the spike passes in minutes.
Levels, XP & streaks
Every clean day earns XP and levels you up. Your streak is sacred — a slip never wipes what you've earned.
Leaderboard & community
Opt-in and anonymous — climb a leaderboard under a handle you choose. Only your day count is shared, nothing else.
Achievements & missions
Daily missions and milestone badges turn quitting into a game you actually want to keep playing.
Recovery timeline
Watch your body and brain heal hour by hour, grounded in CDC- & NHS-sourced milestones.
Your Anchor
Record your reason in your own voice or video. Keel plays it back at the exact moment you need it most.
Private by design
Local-first: streaks, logs and your anchor stay on your phone. App-lock included, and notifications never name your habit.
One quit app for vaping, smoking, alcohol & more
Each habit gets its own tailored plan, science, savings and craving tools — not a one-size-fits-all tracker. Tap one to see how Keel handles it.
…or any habit you name. Custom habits get the full toolkit too.
What happens when you slip
A slip never wipes what you've earned.
Most quit apps reset you to zero — day 47 becomes day 0, and that's exactly the moment most people delete the app and give up. Keel refuses to do that.
- Your best run stays on the board, permanently.
- Lifetime clean days keep counting — a slip subtracts one day, not fifty.
- Mira helps you unpack the trigger so the same moment doesn't win twice.
Quitting, gamified
Turn quitting into a game you actually win.
Every clean day earns XP and levels you up. Beat cravings with quick games, unlock achievements, keep your streak alive, and climb a leaderboard of people quitting the same thing — momentum you can feel.
Trust is the feature.
The whole category is loved for the same things and hated for the same things: betrayal billing, fake timers, shame, paywalled basics. Keel is the opposite of all of it.
- One honest price, shown before you give up any data.
- No fake countdowns, no spin-wheels, no shame-as-conversion.
- A slip never resets everything — your best run is always safe.
- Local-first: streaks, logs and your anchor stay on your phone. Mira chats are sent only to generate a reply — never stored, never used for training.
- Nobody has to know: app-lock included, and notifications never name your habit.
CBT-informed tools, the clinical 5-4-3-2-1 grounding technique, and a recovery timeline sourced from the CDC & NHS.
Real methods, not motivation posters.
We have not run a clinical trial of this app, so you will never see us claim one. Keel is a general wellness and self-tracking tool — not a medical device, and not a treatment.
Free guides
100 evidence-based quit guides
Withdrawal timelines, craving science and honest, practical help for every habit — sourced from the CDC, NHS and peer-reviewed research. No shame, no scare tactics.
The full nicotine withdrawal timeline for vaping and smoking: when symptoms start, when they peak (day 2–3), and when they ease — with CDC, NCI and NIH sources.
A practical, honest guide to quitting alcohol on your own — including the one safety check to do first, and non-AA options that work.
Break a bad habit without relying on willpower. A science-backed 5-step method — map the loop, swap the routine, add friction, and plan for slips.
Is sugar really addictive — or is that a myth? An honest look at the dopamine science, the rat studies, the human evidence gap, and the cocaine comparison.
Break the doomscrolling loop without deleting your apps. A simple trigger-swap method, a 7-day taper, and an urge-interrupt checklist.
A symptom-by-symptom guide to cigarette withdrawal: cravings, irritability, insomnia, appetite and more — when each peaks and how long it lasts.
Honest pricing. No surprises.
Try everything free. Upgrade only when Keel has earned it. One price, shown up front, cancel anytime.
One habit, craving tools, your anchor, app-lock. Free forever.
Free to start. iPhone & iPad. Android coming soon.
All Premium features with a 3-day free trial. Localized fairly worldwide.
Free to start. iPhone & iPad. Android coming soon.
Everything for the lifetime of the app. Unlimited habits, full timeline, deep coaching. Pay once.
Free to start. iPhone & iPad. Android coming soon.
Both subscriptions renew automatically at the same price until you cancel. Your account is charged within 24 hours before each period begins. Cancel any time in your App Store or Google Play account settings — you keep access until the period you've paid for ends. Lifetime is a single payment with no renewal; it covers the lifetime of the app, not your own.
Prices shown in USD; your local price, including any tax or VAT, is shown in the App Store before you confirm. See refunds & cancellation and the terms.
Questions, answered
What can I quit with Keel Habit?
Vaping, smoking, alcohol, sugar, doomscrolling, gambling and more — any habit you name, each with its own tailored plan, science and tools. Track one for free, or all of them with Premium.
Is it really free?
Yes. Your first habit, the in-the-moment craving tools, your recorded anchor and app-lock are free forever. Premium unlocks unlimited habits, the full recovery timeline, craving insights and deeper coaching — at one honest price shown before you ever hand over data.
What makes Keel different?
Three things: a real AI coach (Mira) in the craving moment, not just a tracker; honest design with no fake timers, shame or betrayal billing; and your progress is sacred — a slip never wipes everything you've earned.
Is my data safe?
Keel is local-first — there's no account to create, and your streaks, logs and recordings stay on your phone. Chats with Mira are sent only to generate a reply — never stored, never used for training. The optional leaderboard shares just an anonymous handle and day count.
Where can I get Keel Habit?
Keel Habit is live on the Apple App Store for iPhone and iPad — free to start. The Android version is in closed testing and lands on Google Play soon.
Is it "Kill Habit" or "Keel Habit"?
It's Keel Habit — spelled K-E-E-L. A keel is the spine along the bottom of a boat: the part that keeps it upright and stops it capsizing in rough water. That's the idea. It sounds exactly like "kill", so plenty of people search for Kill Habit, the Kill Habit app, or how to kill a bad habit and land here. Same app, either way.
Now live on the App Store
The calm, honest way to quit anything.
No account. No shame. Your data never leaves your phone.
Free to start. iPhone & iPad. Android coming soon.